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Why AT&T stock is rising today

AT&T (NYSE:T) The stock is rising in Wednesday's trading session following the telecom giant's third-quarter report. The stock price was up about 4% as of 1:45 p.m. ET.

AT&T released its Q3 results before the market opened on Wednesday morning, reporting non-GAAP (adjusted) profit of $0.60 per share, beating Wall Street analysts' average estimate of $0.57 per share exceeded. But sales of $30.2 billion fell short of expectations of $30.45 billion. However, margins were strong and the company provided encouraging guidance in some key respects.

During the quarter, the company added 403,000 postpaid phone subscriptions and mobility services revenue increased 4% compared to the same period last year. Meanwhile, 226,000 new AT&T Fiber subscriptions were added, making the third quarter the 19th consecutive quarter of net additions exceeding 200,000. Total consumer broadband revenue increased 6.4% year-over-year.

Despite strong performances in the mobile and broadband segments, continued declines in the business wireline segment continued to weigh on revenue. Total revenue fell 0.5% in the period from $30.4 billion in the year-earlier period, and adjusted earnings per share fell about 6%.

Despite annual revenue and profit declines in the third quarter, AT&T's key growth drivers delivered encouraging results – and profitability was better than expected. The implementation of the strategy appears to be on the right track.

Management also reiterated its full-year guidance. The Company continues to expect annual wireless and broadband revenues to increase approximately 3% and more than 7%, respectively. Adjusted earnings before interest, taxes, depreciation and amortization (EBITDA) are expected to increase by 3%. Management also said the company is on track to meet its goal of achieving a net debt to adjusted EBITDA ratio of 2.5 in the first half of next year.

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By Vanessa

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