Hess fire engine for the 60th anniversary now on offer

NEW YORK, October 21, 2024 – The 2024 Hess 60th Anniversary Fire Truck with Car and Motorcycle is now available exclusively at HessToyTruck.com for $45.99, including free standard shipping and Energizer® batteries.

In celebration of its 60th anniversary, the Hess Toy Truck is back and better than ever as a heroic trio of fire response vehicles! Featuring bold white stripes and detailed chrome accents, the classic red ladder truck features 5 realistic sounds, each with a unique animated flashing light pattern. The toy's 84 colorful LED lights include an illuminated “60” milestone in the truck's front grille. A towering extension ladder and powerful spotlights, as well as permanently attached hoses and pump connections, add to the authenticity of the firefighting. The fire engine also serves as a means of transport for two support vehicles. A pull-back engine fire engine exits the fire truck via a rear pull-out ramp with motion-activated hydraulic sound, while fold-down ramps on the truck's side door allow access to a sporty motorcycle with a wheelie-pop friction engine.

This holiday season, Hess will continue its educational fundraising program, providing over 10,000 toy trucks to classrooms nationwide, with the latest edition of a STEM curriculum guide offering lessons on Fire Truck 2024 using cars and motorcycles as STEM learning tools. Teachers can apply for a free set of 12 toy trucks and download the guide at HessToyTruck.com/stem.

Also available while stocks last is the Plush School Bus, the fifth version of the plush toy range designed specifically for the youngest members of the family. The sing-along, light-up plush toy retails for $35.99, including free standard shipping and Energizer® batteries.

A 2024 National Toy Hall of Fame finalist, the Hess Toy Truck is one of the best-selling toys of the year and has been a sought-after collectible toy and treasured holiday tradition shared by families since 1964. Text “HESS” to 437788 to sign up for mobile alerts , and follow Hess Toy Truck on Facebook and Instagram.